How to Optimize your SEO in JUST 8 HOURS
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Some agencies love to take weeks to define a strategy. But what if I told you that you just need ONE DAY to do that? There’s a condition, though.
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Building an SEO strategy in a day is about being organized and focusing on the most impactful tasks. Plus, it’s all about taking action. So… let’s start NOW 👉
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MORNING 🥐 Keyword Research & Competitor Analysis.
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Keyword Research & Competitor Analysis: Start by identifying the keywords your target audience is searching for. Use tools like Ahrefs, SEMrush, or Google Keyword Planner to find high-traffic, low-competition keywords. Then, analyze your top competitors to understand their keyword strategy and find gaps you can exploit.
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ACTION ✅: Make a list of 20–30 relevant keywords to target.
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MID-MORNING ☕Technical SEO Audit
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Technical SEO Audit 🔧 Use tools like Screaming Frog or Google Search Console to perform a quick audit of your website. Look for issues like broken links, slow loading times, or missing meta tags (title & description). Fix these issues to make sure that search engines can easily crawl and index your site.
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ACTION ✅ Fix 3–5 technical SEO issues identified in the audit.
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LUNCHTIME 🌯 SEO Content Strategy
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SEO Content Strategy ✍️ Plan out your content based on the keywords you identified. Decide on the types of content you will create (blogs, videos, infographics) and map out a content calendar. Make sure your content is aligned with the needs and interests of your audience.
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ACTION ✅ Outline 3-4 content pieces around your main keywords.
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AFTERNOON 😪 On-Page Optimisation
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On-Page Optimization 🧑💻 Focus on optimizing the key elements of your web pages. Don’t spread yourself too thin. This includes title tags, meta descriptions, headers (H1, H2, etc.), images, and internal linking. Make sure each page is optimized for the specific keyword you’re targeting + use secondary keywords.
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ACTION ✅ Optimize the top 5 most important pages on your site.
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LATE AFTERNOON 🫖 Backlink Strategy
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Define a Backlink Strategy 🔗 Identify easy backlink opportunities, such as reclaiming unlinked brand mentions or submitting your site to relevant directories. Reach out to existing partners or use press releases or HARO (Help a Reporter Out) to gain high-quality backlinks.
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ACTION ✅ Reach out to 5 sites for backlink opportunities.
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EARLY EVENING 🌇 Local SEO and Social Media.
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Local SEO and Social Media 📲 If you have a local business, optimize your Google My Business listing and get listed in local directories. Use social media to share your content and build a community. SEO-wise, engaging with your audience on social platforms can drive traffic and backlinks.
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ACTION ✅ Optimize your Google My Business profile and schedule 3 social media posts.
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EVENING 🌗 Review and Set KPIs
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Review and Set KPIs 📊 Wrap up your day by reviewing the work you’ve done. Set clear KPIs to measure the success of your strategy.
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ACTION ✅ Set 3-5 KPIs to track over the next month.
My advice?
Just do your best! Define the best strategy for your website, but don’t try to tick all boxes.
Penelope Gutierrez
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Pravindra Yadav
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